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SBDC: Marketing Basics

April 13, 2023 @ 10:00 am - 12:00 pm EDT


A webinar providing an overview of the marketing process for small business, as well as a close look at all elements of a marketing plan. Marketing is the driver of revenue growth and an imperative for small business success. Topics include the traditional four “P’s” of marketing – Product, Place, Promotion, and Price – as well as three new “P’s” with special application to small businesses – Positioning, People, and Planning.

Please note: Certain device’s Operating Systems (e.g. Windows S mode), browsers, programs/features, applications, firewalls, etc. may exist that restrict you from accessing this GoToWebinar session and its features. If you run into such technical difficulties please do any of the following:

1. Use Microsoft Edge

2. Restart your device

3. Disable Microsoft S Mode

4. Configure your device’s firewall to allow GoToWebinar to run.

5. Use a different device.

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*We reserve the right to publish events on an individual basis. All events must be business related, non-sales with a focus on educating and benefiting the business community.