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FSMSDC: Marketplace Mastery – The Amazon Series – Day 1

March 12 @ 12:00 pm - 1:00 pm EDT

This webinar meets 2 times – Tues. March 12 12pm-1:30pm & Wed. March 13 12pm-1:30pm

Marketplace Mastery: The Amazon Series

DAY 1 (3/12) – Navigating the Amazon Landscape

This session is tailored for individuals and businesses considering Amazon as a sales channel and those wanting to understand the platform’s unique ecosystem.

  • – Receive a comprehensive introduction to e-commerce with a focus on Amazon.
  • – Explore the distinct advantages of Amazon.
  • – Discuss who will benefit most from selling on this platform.
  • – Receive an overview of Amazon’s fulfillment options.
  • – Learn essential account requirements.
  • – Receive a step-by-step guide to setting up an Amazon seller account.

DAY 2 (3/13)- Mastering the Art of Amazon Listing Optimization

This session is designed for current Amazon sellers aiming to maximize their product-listing potential and boost sales performance.

It delves deep into the mechanisms of Amazon’s search algorithm and the art of optimizing product-listing.

  • – Learn how to effectively use keywords.
  • – Delve into crafting compelling product titles, bullet points and descriptions.
  • – Understand how to select the right search terms.
  • – Discover the importance of high-quality images.
  • – Explore ways to leverage Amazon’s A+ Content to enhance product visibility and sales conversion.

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